AI Insights · Timothy · July 2023
Top 5 Consumer Finance Apps in Turkey Q2 2023 Performance Overview
A detailed look at the performance of the top five consumer finance apps in Turkey for Q2 2023, based on download and active user data from Sensor Tower.
The second quarter of 2023 saw notable trends in the performance of the top five consumer finance apps in Turkey on a unified platform, as reported by Sensor Tower.
Ziraat Mobil had a strong quarter in terms of downloads, peaking at around 209K in early April but ending the quarter with approximately 134K downloads in the last week of June. Active users for the app remained robust, fluctuating around 11M to 12M throughout the quarter.
Garanti BBVA Mobile showed a consistent performance with weekly downloads ranging from around 102K to 166K. The app saw a peak in active users in early June with about 8.3M, maintaining a strong user base above 7M throughout the quarter.
Akbank experienced a varied download trend, beginning the quarter with a high of approximately 313K in late March, but dropping to around 89K by the end of June. The active user numbers remained relatively stable, peaking at around 4.9M in mid-June.
MobilDeniz had a noticeable spike in downloads in mid-April at about 247K, but this number tapered off to roughly 76K by the end of June. Active user counts were steady, hovering around 2.2M to 2.4M during the quarter.
Yapı Kredi Mobile - SuperApp also showed significant activity, with downloads peaking at about 168K in early April and declining to around 77K by the end of June. The app maintained a solid active user base, ranging from approximately 5.8M to 6.3M throughout the quarter.
For more detailed insights and data on app performance, visit Sensor Tower.
